| 000 | 00669nam a2200229 i 4500 | ||
|---|---|---|---|
| 001 | bgj | ||
| 100 | 1 | _aMEYER, Philip. | |
| 245 | 1 | 0 |
_aThe Newspaper Survival Book : _ban editor's guide to marketing research / _cPhilip Meyer. |
| 260 |
_aBloomington : _bIndiana University Press, _cc. 1985. |
||
| 300 |
_aX, 173 pp : _bill. ; _c24 cm. |
||
| 504 | _aBibliography p. 167-168. | ||
| 505 | _aIncludes index. | ||
| 650 | 9 |
_aNewspapers _xMarketing |
|
| 650 | 9 | _aNewspaper publishing | |
| 650 | 9 | _aMarketing research | |
| 020 | _a0253158354 | ||
| 040 | _cBPK | ||
| 041 | 0 | _aeng | |
| 920 | _a0-253-15835-4 | ||
| 942 | _cKS | ||
| 008 | s uk f |000 0 eng | ||
| 999 |
_c47911 _d47911 |
||