@book{55245,
	author = {Ries, Al. and Ries, Laura.},
	title = {Upadek reklamy i wzlot public relations /},
	publisher = {Polskie Wydawnictwo Ekonomiczne,},
	year = {2004.},
	address = {Warszawa :},
	note = {Tyt. oryg.: "Fall of advertising and the rise of PR" 2002.},
	url = {http://koha.tu.koszalin.pl/cgi-bin/koha/opac-detail.pl?biblionumber=55245}
}